Small Business Awards 2023 | 15 Issue 8 2024 | 15 need to scale up gradually to ensure the continuity of our core offering: the MadeYou effect.” “We do not want to lose that unique feeling of MadeYou, where our training courses are fun, dynamic, and activity-led with an informed trainer, where we avoid death by PowerPoint and actually have discussions with the people we work with.” Despite this challenge, the company has recently worked with a high-profile business, collaborating with its revenuegenerating leadership team to improve performance and team dynamics. MadeYou continues to provide these leaders one-to-one coaching, on top of a branding project it has undertaken for another client, a large CRM supplier, honing its competitive edge in the market. As it grows, the company intends to provide C-level support, coaching the uppermost members of business leadership. It will also take on more employer branding through authentic storytelling, enhancing its clients’ culture via Gallup’s CliftonStrengths model to improve productivity and reduce turnover while empowering and satisfying employees. Whilst is develops its offering in these ways and more, it is eager to maintain its current training and development services, adding value to businesses by providing the fundamental skills it has taught for so long. MadeYou is a company’s ticket to more purposeful, productive, and satisfied employees. Its 360-degree feedback evaluation builds cultures, while focused offerings such as executive coaching refine businesses at a team and individual level. Wherever the cracks are forming in a client’s business, MadeYou offers a way to help, providing its unique, tried-andtested methods backed by real experience and real passion. Contact: Luke Todd Company: MadeYou Ltd Web Address: www.madeyou.eu / www.madeyou.co.uk MadeYou’s courses cover an enormous range of content which aims to better employees’ skills, leadership capabilities, emotional intelligence, communication skills, and more. The team delivers content in a way which focuses on fun and engagement, emphasising activities and trainee involvement. It’s not solely about conveying a message; it’s also about reinforcing it and encouraging learners to truly take it on board. It achieves this in line with its values of remaining quirky, resourceful, and loyal by delivering unique content tailored to suit business needs with a view to add true companywide value. Among its vast array of learning opportunities, MadeYou teaches employees to give positive feedback; master time management; build a happy, effective team; tackle difficult conversations, and cultivate emotional intelligence. Its offering meets the needs of the full spectrum of employees, developing leaders, aspiring managers, and teams, and its reach extends from focused one-to-one coaching all the way to business wide educations in fostering productive corporate culture. To maintain the focus and energy of its learners, the team is keen to build rapport, and it’s always able to apply real knowledge and experience to any topic or to answer any question. Drawing on its extensive business backgrounds, each team member brings relatability and practicality to every learning environment. “We bring real examples into our services and can answer any real-life situational question presented to us with real experiences.” As promoters of excellent corporate culture, MadeYou feels a responsibility to practice what it preaches. It maintains a small, dynamic team which is ready, willing, and prepared to meet the high demand it’s presented with. In order to ensure this, it fosters a culture of mutual support. Though they operate remotely, each member goes out of their way to make others feel a part of the team, encouraging everyone to bring their unique personality, strengths, and input to the table. This culminates in a team which knows how to have fun and balances this skilfully with knowing when to buckle down and expend the most energy. Over the course of its history, MadeYou has experienced challenges like any other businesses, and the largest has been scaling up. This has meant meeting increasing demand for its services despite being a small team. Though it is making efforts to increase the client-facing staff base, the company is conscious of the need to maintain the culture that has successfully stewarded it to where it is today. “The demand for our training, coaching, and employer branding services,” says CEO Luke Todd, “suggests we need a greater headcount; we Many businesses are desperately in need of a culture change, and this begins with a change in the people who promote and uphold that culture. That’s where MadeYou steps in to help. Through engaging training, coaching, and development programmes, it develops employees at every level of a business, establishing an empowered, productive, and satisfied workforce under refined leaders. Winning Best Employee Training & Development Company 2024 – Malta is just one in a long line of the company’s successes. The Cure for the Common Corporate Culture Credit: VSQUARED
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